Is LinkedIn Sales Navigator Worth It in 2025? Honest Review
LinkedIn Sales Navigator promises to help you find leads faster and close more deals.
But is it really worth the subscription? I tested it so you don’t have to.

In this guide, you’ll discover:
What Sales Navigator actually does
How much it costs
When it’s worth the price — and when it’s not
Alternatives to consider if you’re on a budget
The pros and cons
📺 If you want to check if LinkedIn Sales Navigator is worth it or not, you can see this video:
What Is LinkedIn Sales Navigator?
Sales Navigator is LinkedIn’s premium tool for lead generation.
It gives you access to more filters, more visibility, and better ways to track leads.
Sales Navigator Core Features
LinkedIn Sales Navigator gives you access to powerful features that go far beyond a standard LinkedIn account.
Here’s what you can do with it:
Search without limits
Use advanced filters to find qualified leads
Narrow down your searches with Boolean operators
See who viewed your profile
Get real-time alerts
Create and save lead lists
Create and save account lists
Send InMails to people you’re not connected with
Let's dive in!
Unlimited search
With a LinkedIn Sales Navigator plan, you can do the number of LinkedIn searches you want.
You won't be capped by LinkedIn, saying "You've done too many searches".
It's useful if you want to find specific leads.

💡 Pro tip: Check LinkedIn’s limits to see what actions are allowed based on your plan (Free, Premium, or Sales Navigator).
Advanced filters
This is the most useful and powerful feature of LinkedIn Sales Navigator.
It allows you to build qualified list of leads with various filters.
If you want to check the lead filters, you can go on the homepage of Sales Navigator:

Then, you will find all the filters from Sales Navigator.
For example, you can filter your leads by:
Company size
Current Job Title
Years of experience
Post on LinkedIn
Geography
Industry
Keywords
Past company
Following your company
Connection (useful if you want to export your connections on LinkedIn)
Connection of (to check the leads in the network of a competitor)
Etc

Boolean search
On Sales Navigator, you can narrow down your search by using booleans operators.
It helps you to get very specific search query to find your ideal customers.
You can use 5 boolean operators:
OR
AND
NOT
(Bracket)
"Quotes"
Here’s a quick breakdown:
Operator | What It Does | Example |
---|---|---|
| Search for exact phrases |
|
| Include one OR the other |
|
| Include both terms |
|
| Exclude specific words |
|
| Combine logic in complex queries |
|
For example, if you want to reach out to a decision maker in marketing, you can write this in the "Current Job Title" filter:
("VP" OR "Head") AND "Marketing" NOT "Assistant"

📺 If you want to check how to use the boolean operators in LinkedIn Sales Navigator, you can check this video:
See your profile viewers
With LinkedIn Sales Navigator, you have access to the page "Profile viewers".
With this feature, you can see who saw your profile recently.
You can even apply some filters to better find leads that match your ideal customers. Then, you can leverage this information when you send a message to the leads.
For example:
"Hi Vincent, I noticed you saw my profile."

📺 If you want to learn how to see your profile viewers, you can check this tutorial:
Alerts
Sales Navigator Alerts are real-time notifications about your saved leads and accounts lists.
You get notified when something important happens:
they switch jobs
share a post
get mentioned in the news
or even view your profile.
They help you keep tabs on your prospects so you can send timely, relevant messages instead of cold, generic ones.

Create lead list
Once your ICP is clear, open Sales Navigator and head to the "Lead filters" section.

Then, you will find all the filters from Sales Navigator.
For example, you can filter your leads by:
Company size
Current Job Title
Years of experience
Post on LinkedIn
Geography
Viewed your profile recently (very useful to find warm leads)
Industry
Keywords
Past company
Connections (useful to export your connections on LinkedIn)
Etc
Then, you can save your leads into a lead list.

📺 If you want to learn how to create a lead list, you can check this video:
Create account list
With Sales Navigator, you can create account list.
You can filter companies by:
Annuel revenue
Company headcount
Headquarters location
Industry
Department headcount
Job opportunities
Etc
Then, you can save your accounts into a list.

💡Pro tip: It's very useful to create account list when you do LinkedIn Account Based Marketing.
📺 If you want to learn how to create an account list, you can check this video:
InMails
InMail credits allow you to message LinkedIn members you're not connected with. Unlike standard messages, which require a connection, InMails lets you reach out directly.
They are useful if you want to send a message to someone in your 2nd or 3rd degree connections without sending a connection request.
Here's how it looks like on LinkedIn if I send a connection request:

Sending InMail is useful when you want to reach decision-makers or potential clients who are not directly connected to you.
📺 If you want to learn more about how InMail messages work, you can check this video:
Who is it for?
You’ll get the most out of it if you:
Prospect daily (salespeople, founders, agency owners)
Work in B2B
Sell high-ticket products or services
Export leads from Sales Navigator with verified emails
If you're just browsing or not doing outreach, it's probably overkill.
LinkedIn Sales Navigator Pricing
LinkedIn Sales Navigator offers three different plans, depending on your needs and team size:
Core
Advanced
Advanced Plus
Let’s take a quick look at what each plan includes — and which one might be right for you.

Monthly and Annual Plans
Plan | Monthly | Annual |
Core | $99.99 | $959.88 |
Advanced | $169.99 | $1679.88 |
Advanced Plus | Custom | Custom |
Is there a free trial?
Yes. You get a 1-month free trial.
You’ll need to enter your credit card, but you can cancel before getting charged.
How to get discounts
Choose the annual plan
Use a new LinkedIn account to trigger a trial
Ask your team if your company already has licenses
LinkedIn Premium VS LinkedIn Sales Navigator: What's the best for YOU
All right! It's time to breakdown what LinkedIn paid plans is the best for you:
Feature | Sales Navigator Core | Sales Navigator Advanced | Sales Navigator Advanced Plus |
---|---|---|---|
InMail Credits / month | 50 | 50 | 50 |
See who viewed your profile | Yes | Yes | Yes |
Advanced Search Filters | 45+ filters | 45+ filters | 45+ filters |
Boolean Search Support | Full support | Full support | Full support |
Lead Recommendations | ✅ | ✅ | ✅ |
CRM Integration | ❌ | ✅ (with CRM sync) | ✅ (advanced features) |
LinkedIn Learning Access | ❌ | ❌ | ❌ |
Team Collaboration Tools | ❌ | ✅ | ✅ |
Best for | 99% of people | Big Sales teams | Enterprise sales teams |
Price Range (per month) | $99.99 | $169 | ~$1600 |
Is LinkedIn Sales Navigator Worth It?
Let's check when it's worth it, and when it's not.
✅ When Sales Navigator Is Worth It | ❌ When It's Not Worth It |
---|---|
You need a steady flow of new leads | You don’t do outbound sales |
You want to reach decision-makers | You never send LinkedIn DMs |
You want to build targeted lists fast | You don’t use advanced filters |
You use LinkedIn every day for prospecting | You just browse LinkedIn occasionally |
You want to save hours every week | You’re not doing any outreach |
Sales Navigator reviews
Most people say the same thing: Sales Navigator is super useful — but only if you use it often.
If you log in once a week, it’s not worth it. But if you use LinkedIn every day to find leads or clients, it quickly becomes your favorite tool.
Many users say the search filters alone make it worth the price. You can find the right people way faster than with a normal LinkedIn account.
Some also say it takes a bit of time to learn. At first, it can feel a bit complex. But once you get the hang of it, it really helps you work faster and smarter.
Here is the review of LinkedIn Sales Navigator on G2:

Here is the review on Capterra:

Drawbacks of LinkedIn Sales Navigator
There are 3 major drawbacks with LinkedIn Sales Navigator:
You can't export your leads
The data is often messy
You don’t get your leads’ emails
The good news? GiveMeLeads fixes all of that in one click.
Can’t export leads into CSV
One of the biggest frustrations with Sales Navigator is that you can’t export your leads into a CSV file.
You can build great lists, apply advanced filters, and save the perfect prospects but there’s no “Export” button.
That means if you want to use those leads in your CRM, your cold email tool, or anywhere else… you’re stuck copying and pasting manually. Total waste of time.
That's why you need a tool like GiveMeLeads:

How GiveMeLeads fixes this
The good news? There’s a simple fix.
GiveMeLeads lets you export your Sales Navigator search results in one click.
You get a clean CSV file with names, job titles, LinkedIn URLs — and even verified emails.
📺 If you want to learn how to export leads from LinkedIn Sales Navigator, you can check this video:
Sales Navigator Data Isn’t Clean
Another common issue with Sales Navigator is the quality of the data.

While LinkedIn is full of professionals, not everyone keeps their profile up to date — and Sales Navigator doesn’t clean that up for you.
Here’s what you might run into:
Names written in ALL CAPS or full of emojis (🚀)
Job titles that are vague or outdated
Company info that’s missing or inaccurate
Field | Sales Navigator | GiveMeLeads Output |
---|---|---|
First Name | JOHN 🚀 | John |
Last Name | DOE | Doe |
Company Name | HUBSPOT INC. | HubSpot |
When your data is messy, your outreach suffers. You waste time, and your messages feel less personal. That’s a problem when you’re trying to get replies.
How GiveMeLeads fixes this
GiveMeLeads automatically cleans and formats your lead data during the export process.
It fixes messy names, checks for missing fields, and helps you filter out inactive or low-quality profiles — so you only reach out to leads that actually matter.

Can’t get emails
On LinkedIn Sales Navigator, you can sometimes find a lead’s email by clicking on their Contact Info but that only works if they’re a 1st-degree connection.
And even then, most people don’t add their email to their profile. So if you’re doing outreach at scale, you’ll need another solution.

How GiveMeLeads fixes this
With GiveMeLeads, you get the verified professional email of every lead even if they’re in your 2nd or 3rd-degree connections.

💡 Pro tip: No need to use separate tools to find or verify emails. Everything’s already cleaned, verified, and ready to go.
Final Verdict: Is It Worth Paying for Sales Navigator?
If you’re in sales, marketing, or recruiting — and use LinkedIn daily — then yes, it’s absolutely worth it.
But if you’re not actively prospecting, skip it or test the free trial first.
And if you want to get more out of your Sales Navigator searches, try GiveMeLeads. It helps you extract, clean and enrich the data.
📺 If you want to master LinkedIn Sales Navigator, you can check this 1h masterclass:
FAQ
Is Sales Navigator Worth The Money?
Yes! If you use it right, Sales Navigator is absolutely worth the money.
It’s not a magic button, but once you understand how to use it properly, it can seriously level up your outbound game. You’ll find better leads, spend less time searching, and book more qualified calls.
The key is to treat it like a tool, not a solution. If you just open it once a week, you’re wasting your money. But if prospecting is part of your daily workflow, it will pay for itself quickly.
Is LinkedIn Sales Navigator Useful?
Definitely. LinkedIn Sales Navigator is one of the most powerful tools for B2B prospecting.
It gives you access to advanced search filters, lead recommendations, and insights you can’t get with a free LinkedIn account.
Instead of scrolling aimlessly or using guesswork, you can target exactly who you want based on job title, company size, seniority, geography, and more.
It also helps you organize your outreach with saved searches, lead lists, and alerts. That means less time spent on admin, and more time focused on closing deals.