How to Create Lead List on LinkedIn Sales Navigator

You want to build the perfect leads list on LinkedIn Sales Navigator?

But you don't know how to do it properly?

In this guide, I'll show you how to:

• Define your ideal customer
• Find your leads with Sales Navigator
• Save and organize your leads lists properly
• Export your list and plug it into your CRM

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How to Build Your Lead List On LinkedIn Sales Navigator

Before building a list, you need to know who you're targeting and how to find them. Here's how to do it:

How to Define Your Ideal Customer

Your lead list is only as good as your targeting. That's why you need a clear ICP (Ideal Customer Profile).

And defining your ICP happens in two steps:

Step 1: Choose the type of company you want to target

Ask yourself:

• What industry are they in? (e.g. SaaS, Real Estate, E-commerce)
• How big are these companies? (e.g. 1-10, 11-50, 51-200 employees)
• Where are they located? (Country, city, region)
• What's their business model? (B2B or B2C)
• Who are the decision makers

Step 2: Identify the right person inside that company

This is where you define your buyer persona. You want to find the people who actually make decisions.

Look at:

• Job title (e.g. Marketing Manager, CEO, Head of Sales)
• Seniority level (e.g. Owner, Partner, Director)
• Department (e.g. Marketing, Sales, Operations)
• Years of experience or past companies

This 2-step ICP will help you find high-quality leads, not just random profiles.

At the end, you should have something like this table, with company info and buyer persona info:

How to Use the Lead Filters

Once your ICP is clear, open Sales Navigator and head to the "Lead filters" section.

Then, you will find all the filters from Sales Navigator.

For example, you can filter your leads by:

• Company size
• Current Job Title
• Years of experience
• Following your company
• Post on LinkedIn
• Geography
• Viewed your profile recently (very useful to find warm leads)
• Industry
• Keywords
• Past company
• Connections (useful to export your connections on LinkedIn)
• Etc

This helps you source exactly who you want to reach.

How to Save Your Leads List

Once you've filtered your search with some filters, it's time to save your leads list.

You can save specific leads in a list by clicking on the box next to the lead:

Or you can click on "Select all" to select the 25 leads of the page:

Then, you click on "Save to list", "Create new list":

To create a lead list, choose a List name, list description and click on "Create and save":

If you want to add leads in the list, you just need to select the leads and select your list.

You will have the number of leads in it.

You have to go on the next page to add the next 25 leads.

Unfortunately, you have to repeat this process page by page :/

How to Organize Your Leads Lists

You can see your leads lists by clicking on "Leads":

On this page, you have all the informations about your leads lists, such as:

• Name of your lists
• Number of leads in it
• Last time updated

You can sort your lead lists them by name, and last time updated.

On more thing you can do is to check all your saved leads by clicking on "All saved leads".

That's not the most useful features, but at least, you know it exists.

How to Manage A Lead List

If you want to see what's inside a list, you just have to click on the list.

For this example, I want to check "CEO - Profile viewers".

Once you're on the page, you have access to informations like:

1. "Total results" (meaning the number of leads in your list)
2. "Changed jobs in past 90 days" (meaning they are most likely open to new services/tools)
3. "Posted on LinkedIn in past 30 days" (meaning these leads are active on LinkedIn)

For each lead, you have informations like:

1. Name
2. Account
3. Geography
4. Notes
5. Outreach activity
6. Date added
7. Actions

Of course, you can delete a lead if you think it's not relevant.

How to Delete a Lead List

If you want to delete a lead list, you just have to click on the 3 dots, and click on "Delete".

Best Practices for Managing Your Lead Lists

Save Your Lead Search

I'm sure you don't want to redo your filters every time? That's why you need to save your search (which is different from save a lead).

When you're on the lead search with all your filters, click on "Save Search to get notified of new results".

You can manage your saved searches by clicking on "Manage saved searches".

Tip: Give your saved search a clear name and description like "SaaS CEOs - France - 11-50 employees"

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Update Your Filters

Your ideal customer may change. So should your filters.

Every 1-2 months:

• Review your ICP
• Adjust your Sales Navigator filters accordingly
• Remove filters that no longer make sense

How to Export Your Leads List

Now it's time to export your list to either upload your leads in:

1. Your CRM
2. Favorite outreach tool

For that, you need to use a LinkedIn scraper tool like GiveMeLeads.

How to Export your Leads List in Sales Navigator

Follow the 6 steps to export your leads from LinkedIn Sales Navigator with their verified emails:

1. Create a GiveMeLeads account
2. Download the Chrome Extension
3. Select your target on LinkedIn Sales Navigator
4. Launch your export
5. Schedule your export (Optional)
6. Download your leads file

Let's dive in!

Step 1: Create a GiveMeLeads account

Go on GiveMeLeads. Then click on "Get first 20 leads for free".

Then, you have to write your:

1. First Name
2. Last Name
3. Email
4. Password

And click on "Create account".

Step 2: Download the Chrome Extension

To get started, install the GiveMeLeads Chrome extension from the Chrome Web Store.

Once installed, it integrates directly into LinkedIn Sales Navigator, allowing you to extract your leads instantly while browsing your search results or saved lead lists.

Step 3: Select your target on LinkedIn Sales Navigator

Go to LinkedIn Sales Navigator.

The filter you're looking for is a list in the "lead lists" filter.

Then use filters to find your ideal leads (like job title, company size, or location).

Then click "Extract leads" using the GiveMeLeads extension or paste the search URL on the platform.

Step 4: Launch your export

Your target is set up. Now it's time to export your leads. For that, click on "New Export".

You will get a pop-up where you can select:

• The number of leads you want to export
• If you want to get the verified emails (of all leads or filtered leads only)
• If you want to schedule this export on a weekly basis

Then click on "Export Leads".

Step 5: Schedule your leads export (Optional)

GiveMeLeads lets you schedule lead exports. Pick the day you want, and you'll receive fresh leads weekly.

Each lead is unique, and the system ensures there are no duplicates. This saves you time and keeps your CRM clean, so you can focus on outreach, not data cleaning.

Step 6: Download your leads file

When your export is finished, you'll receive an email with a download link.

You can also download your file directly by clicking the "Download" button in your dashboard. You'll see two options.

1. "Open in Sheets"

This gives you a simple version of your lead list. You have:

• matches_filters / invalid_reason
• First Name
• Last Name
• Profile picture
• Company name
• Job title
• Headline
• LinkedIn URL
• Email

It doesn't include all the data, but it's perfect if you just want to import leads into your CRM or a B2B outreach tool like Lemlist or Expandi.

2. "Download CSV"

This gives you the full file with all available data. For each lead, you'll see extra info like whether they have LinkedIn Premium, their total years of experience, and company details like size, industry, and location.

GiveMeLeads also automatically cleans your data:

• Fixes capital letters in names and job titles
• Removes emojis from job titles
• Removes legal suffixes in company names (like LLC, GmbH, etc.)

GiveMeLeads also checks if each lead matches your LinkedIn Sales Navigator filters. Leads that don't fit are tagged in the matches_filters column with the reason they're invalid (like "Invalid job title" or "Wrong company size"). That way, you keep full control of your data.

With GiveMeLeads, you also get the verified professional email of every lead — even if they're in your 2nd or 3rd-degree connections.

Conclusion

To sum up how to create the perfect leads list on LinkedIn Sales Navigator:

• Start by defining your ideal customer profile
• Use filters to find matching leads
• Save and organize your leads into lists
• Export your list with GiveMeLeads
• Find emails and import them into your CRM

That's how you build a lead list that actually converts.